BONDED BY OUR LOVE FOR THE GAME.
in partnership with Hoopculture
WHAT IS HOOPLOVE
Basketball represents something different to everyone. But the love for it is what bonds us.
From the pros to local pickup, team managers to high school stars, we are all connected by the greatness of this game and it’s positive impact on our lives. HoopLove is about that common thread that we share.
The love for a game that gives us so much more. Basketball builds character, forms relationships, it acts as a bridge between race and class. It creates opportunities and opens doors. To all those who understand that it’s much more than just a game, this brand was made for you.
IT’S LOVE.
SHOP THE MERCH
A SYMBOL OF CAMARADERIE
When you wear this mark you are acknowledging that you are part of a family. This family includes people from all walks of life who fight, struggle & compete with each other between the lines, then laugh, smile and shakes hands outside of them. A family that’s built on respect, understanding and the positive impact this game has on so many of us.
MEET OUR SUPPORTERS
